About Āhua Shapewear
Ko Wai Mātou – Who We Are
Welcome to Āhua Shapewear – where mana, beauty, and body confidence meet.
Āhua is more than shapewear. It's a movement to uplift and empower all wāhine, especially our curvy, plus-size, and postpartum sisters. Our name, "Āhua," means form, appearance, nature – because your shape is not something to hide, but something to honour.
As a proudly Māori-owned brand based in Aotearoa, we weave the strength of our whakapapa into every stitch. Each piece is designed to sculpt, support, and celebrate your body with comfort and confidence. Āhua shapewear is for wāhine who want to feel bold, beautiful, and unapologetically themselves.
From our whenua to your whare, we bring you quality shapewear that is thoughtfully sourced and tested on real bodies. Whether you’re stepping into motherhood, stepping on stage, or stepping into your power, Āhua has your back – and your hips, and your puku.
We believe in:
- Manaakitanga – lifting each other up with care
- Whanaungatanga – building strong community through connection
- Māia – stepping forward in courage and confidence
Join our hāpori of empowered wāhine.
This is shapewear that shapes more than your body – it shapes your day, your confidence, and your story.
You are your shape. And your shape is powerful.
Nau mai, haere mai ki Āhua.